Rewarding.

We reward our customers for choosing Mercury. To thank them for their loyalty, we help them fly with Airpoints Dollars™; we offer them certainty with fixed-price contracts, and we periodically offer Free Power Days.

In FY2017 we gained 16,000 customers (the number of customers who joined us, less the number of customers who left). Most of this gain was because customers chose to stay with us.  Our focus on rewarding customer loyalty has resulted in our rate of ‘trader switching’ (where a customer changes retailer without changing house) being lower than the rest of the NZ market combined.

 

rewarding graph

16,000

NET GAIN IN
CUSTOMERS
IN FY2017 

5.7%

‘TRADER SWITCH’ RATE, MATERIALLY LOWER THAN THE REST OF THE NZ MARKET COMBINED